Sunday 3 March 2013

Disney Parks Enter the Cosmetics Market

walt disney world makeup collection wickedly beautiful lipgloss

walt disney world makeup collection wickedly beautiful 2walt disney world makeup collection wickedly beautiful

walt disney world makeup collection wickedly beautiful logo

I don’t usually do posts like this but OMIGOD I am so excited by the new Disney makeup line! Available from the Parks and select items online, the first collection “Wickedly Beautiful” is out now. Priced from $9 to $28 a new collection will be added every season. The current spring collection features 4 princesses and their corresponding villains.

Disney officials say Beautifully Disney is intended for its guests at its theme parks, resorts and Disney.com, with no immediate plans to expand retail distribution beyond its stores.

What are your initial thought of Disney branching out into makeup? I am personally jumping for joy and very excited to get my hands on some of the pieces when I head over to Disney World.

xox

Image and Content Sources: OC Register, DisneyParks.

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